How to adjust your website to get more enquiries We all know your website is important to your digital strategy. In a previous video I said it was the centre of your world online. If it’s so important, how can you make sure you set it up right? The good news is – you can […]
How to pick which marketing channel to focus on
How to pick which marketing channel to focus on One of the major reasons people don’t get traction with their marketing is overwhelm. One of the reasons they are overwhelmed is they don’t know which marketing channel to focus on. In this video I address 4 areas to consider when picking which channel will work […]
Why I get concerned when I see people frothing over their big social media followings
Why I get concerned when I see people frothing over their big social media followings There are tonnes of businesses and individuals with big social media followings these days. Many of these followings were built during the early heyday of social media. Reach was good, getting likes was easy – it was the wild west. […]
Strategy + Persistence = Results
Strategy + Persistence = Results Often when people fail, they quickly assume they have the wrong strategy. They’ll (hopefully) review their approach with the hope they fix it and continue on to success. One thing I’ve noticed with many business owners – is that they’re fast to blame the strategy. “Facebook Ads don’t work” “SEO […]
Client result: $40k-$80k yearly revenue added with one 5 minute technique
Client result: $40k-$80k yearly revenue added with one 5 minute technique Hey everyone, Thought I would share a basic but effective technique which I implemented with an e-commerce client which is worth conservatively $40,000-$80,000 in revenue this year assuming no further optimisation. If you send out a promotional offer to your database – you can […]
How much should I spend on marketing?
How much should I spend on marketing? When business owners first dip their toe into paying for marketing, there’s a number of fears that come up. How much should I spend? How much can I spend? How do I track ROI? What kind of results should I expect? There’s lots of variables at play here […]